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Hyper rules of use

The five rules every Hyper post follows - disclosure, public numbers, honest experience, platform guidelines, and real engagement.

Hyper pays for verified influence, and these rules are what keep that measurable, legal, and fair for everyone - you, the restaurant, and the people reading your post. You confirm them every time you submit a post link.

1. Disclose the partnership

Every Hyper post is a paid partnership, and US law (the FTC's endorsement rules) requires that to be clear to your audience. Use the platform's paid-partnership label (Instagram and TikTok both have one) or a clear #ad at the start of your caption. This is not optional, and it protects you as much as anyone.

2. Keep it public and measurable

Your account and your post's numbers (likes, views) must be publicly visible, and the post stays up and public through day 30. Hyper pays on measured influence - numbers we can't see are numbers we can't pay.

3. Real experience, honest words

Post about the visit you actually made, in your own voice, about what you genuinely enjoyed. You are never required to say something you don't mean - if your visit wasn't one you'd recommend, talk to us before posting and we'll work it out with the restaurant. That's better for everyone than faked enthusiasm.

4. Follow the platform's rules

Your post lives on Instagram, TikTok, or YouTube, and their community guidelines and branded-content policies apply to it - those platforms, not Hyper, moderate content on their networks. The links are on your posting screen: Instagram Community Guidelines, Meta Branded Content Policies, TikTok Community Guidelines, TikTok Branded Content Policy.

5. Real engagement only

No purchased likes, bots, engagement pods, or view farming. Influence Units measure real influence; gaming them is the fastest way off the platform.

What happens if a post doesn't follow the rules

Usually we'll just ask you to fix it - add the disclosure, make the numbers visible - and everything proceeds. But failure to comply with these rules is grounds for not getting paid for that post, and serious or repeated violations are grounds for removal from Hyper. Content that breaks a platform's own guidelines is handled by that platform under its rules.

Last updated July 13, 2026

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