Turn influence into impact.
Hyper is the Influence Engine for local growth. Restaurants set a budget. Creators earn by posting, amplifying campaigns, and growing the network. Hyper verifies engagement, measures impact, and shows clear results.
No browsing. No media kits. No managers. Hyper runs the entire loop for you.
Restaurant sees
Creator sees
Restaurant sees
Creator sees
Multiple earning paths
Three ways creators earn with Hyper.
Most platforms give you one path: get booked, post, get paid. Hyper gives you the system.
Post
Create content for local restaurants and earn when engagement is verified.
Amplify
Help campaigns spread through your audience and earn when your amplification creates measurable impact.
Grow the network
Invite creators and restaurants into Hyper and earn network rewards as the system expands.
Hyper turns creators from content freelancers into independent influence entrepreneurs.
Creator autonomy
Create your own system.
Creators shouldn't have to depend on agencies, managers, or random brand deals to decide their value. Hyper gives creators a system for doing business independently: paid posts, amplification earnings, network rewards, verified impact, and clear payouts.
“Own your influence machine. Hyper is the engine.”
Hyper is that system for creators — a path from influence to autonomy, ownership, and recurring income.
The loop
How the Influence Engine works.
Restaurants set a budget
Choose how much to spend and where you want to grow.
Hyper activates creators
Hyper brings in trusted local creators across the right neighborhood and nearby areas.
Creators post
Creators publish real content for real local audiences.
Campaigns amplify
Creators can help strong campaigns spread further, increasing reach and verified impact.
Hyper measures impact
Engagement is verified and translated into Influence Units.
Payouts are triggered
Creators earn from posts, amplification, and network growth. Restaurants see what was delivered.
Engine loop
- Budget
- Creators
- Posts
- Amplification
- Measurement
- Payout
- Network Growth
Why Hyper is different
Not a marketplace. An influence engine.
Marketplaces
- •Browse creators
- •Negotiate rates
- •Book one-off collabs
- •Pay for posts
- •Hope it works
Hyper
- •Set a budget
- •Activate creators
- •Enable amplification
- •Verify engagement
- •Measure Hyper Impact
- •Trigger clear payouts
- •Reward network growth
Meet IU
One number for what a post actually did.
Every piece of content is measured in IU - Influence Units. A single unit for the work your post did: how far it traveled, how much people reacted, how many new followers of your neighborhood it reached.
Shares and saves count most, because they're how your restaurant actually spreads. Likes count least. Reach, the unique audience that saw the post, sits in the denominator.
We measure 24 hours after the post goes up. That's where 70 to 90 percent of the engagement lands. If we can't see reach, we can't calculate IU, and the restaurant doesn't get charged.
LA pilot
Built for Los Angeles, neighborhood by neighborhood.
Hyper launched in LA in 2026. We pick creators who actually live in or work the neighborhood your restaurant draws from, and we only invoice for verified impact.
FAQ
Common questions about Hyper.
What is Hyper?
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Hyper is an influence engine for local restaurants. Restaurants set a budget; Hyper activates trusted local creators in Los Angeles; engagement is verified and translated into Influence Units (IU); creators are paid for verified impact, not for posting.
How is Hyper different from an influencer marketplace?
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Marketplaces ask you to browse creators, negotiate rates, and pay for posts whether or not they work. Hyper handles allocation end-to-end, only invoices when engagement is real, and pays creators for verified impact in Influence Units.
Where does Hyper operate?
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Hyper launched in Los Angeles in 2026 and is currently focused on the LA pilot, including Silver Lake, Echo Park, Hollywood, West Hollywood, Beverly Hills, Venice, Santa Monica, Culver City, Downtown LA, the Arts District, Koreatown, Highland Park, Mid-Wilshire, Marina del Rey, Los Feliz, and Melrose.
What is an Influence Unit (IU)?
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An IU is one unit of verified influence: a weighted blend of likes, comments, saves, shares, and reach measured 24 hours after a post goes live. Saves and shares count most because they're how a restaurant actually spreads. If reach can't be verified, IU isn't calculated and the restaurant isn't charged.
How do creators get paid?
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Creators earn 60% of every dollar of IU they generate. Payouts are triggered automatically once engagement is verified, and they're delivered as a bank transfer through Stripe Connect, not a coupon or store credit.
Is Hyper invite-only?
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Hyper is currently invite-only. Restaurants and creators can request access by emailing hello@thehyper.co.
Hyper is currently invite only.
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